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Are You Contributing To Internet Addiction?: If you check your social stats more than a couple of times a day, you might be addicted to the internet, In fact, as music marketers some of you are contributing to the addiciton of others. Internet addiction was dubbed a "clinical disorder" in 1996 is a study for CyberPsychology...
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Ethan Kaplan: Culture Is A Product: Guest post by former Warner Bros. Records digital exec Ethan Kaplan of Live Nation Labs. He blogs at Black Rim Glasses. A year ago I walked out of the Warner Bros. Records building, put a box in my car and drove home. I left with a collection of memories,...
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Offline Playback Crucial To Future Of Music & Media: Guest post by Eliot Van Buskirk of Evolver.fm. It's true, what they say: Our digital lives are moving to the cloud. Whenever we fire up Facebook instead of a local email client, we're taking part in the shift from locally-run software to the networked app world. However, some fairly major parts...
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Music Tech @ SXSW: Backplane Hackathon, Music Startup Village, Gear Expo, Parties: SXSW 2012 offers a variety of ways for folks in music and tech to interact, from panels to special events, despite the fact that the Interactive and Music festivals only crossover on March 13th. SXSW Interactive events include Backplane's Managers Hack while both the Music Startup Village and Music Gear Expo...
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HYPEBOT NEW BRIEF: Danes Block Grooveshark, Rdio Adds Spain, Orchard, Mastered For iTunes & More:
Getting Blocked: A court has ordered that a Danish ISP has block Grooveshark (Music Ally), and the Pirate Bay may soon be blocked in the UK. (Guardian)
Rdio has launched in Spain and Portugal.
The Orchard has named Michael Black as SVP, Client and Sales Group. He was was a founding member... -
Marketing OneOH!One: Break On Through To The Tangential Side: When Marketing music, the focus must begin and end in a single place: THE AUDIENCE. On Music Think Tank, David Greenberg blogs about the importance of knowing your audience and connecting with them. Clubs, promoters, etc. will look to fill venues and seats so artists need some kind...
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Cash Music Needs Our Help To Build Free Open Source Tools For Musicians: Regular Hypebot readers know how excited I get about Cash Music. It's hard to imagine anything closer to what this blog is about than a non-profit group building free tools that help musicians to market and sell music online. That's exactly what Cash Music is; and for one of the...
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Free GigaOM Pro Report Forecasts "The Evolution Of The Digital Music Industry": "Forecast: The Evolution of the Digital Music Industry" is a free Midem sponsored research report from GigaOM Pro. David Card authored it with a focus on digital music sales and subscriptions; and discussion of Apple, as digital music incumbent, along with Spotify, Pandora, MOG, Rhapsody and Facebook as best-positioned...
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Self-Service Ticketer Eventbrite Passes 50M Sold: Self-service ticketing platform Eventbrite has just passed the 50 million ticket sale mark since launching in 2006. Eventbrite's open, low-cost platform is often used for self-promoted shows and fan ticketing. The company's investors include Tiger Global, Sequoia Capital, DAG Ventures, and Tenaya Capital. In 2011, Eventbrite reported year over year doubling...
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The Trouble With Tribler: Unstoppable BitTorrent Client Available Via Harvard:It's difficult to sort out signal from noise in the uproar surrounding filesharing technologies. Even as a number of BitTorrent-related sites have begun to shut down voluntarily, a 5 year old academic project called Tribler may be about to take the lead in the battle over what can be shared...
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Advertising Indie: Earbits Helps Bands Find Fans: Bess Rogers on Earbits Guest post by former Hypebot editor and Billboard chart manager Kyle Bylin, now content manager at LiveNation.com. It’s easy for bands to distribute their music, but hard to market it. They can pay to get their songs in the right places—iTunes, Amazon, and Spotify—but it’s unclear how...
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New Music Marketing Tools From Pinwheel, Cinemagram, YouTube & Facebook:As new social sites and services keep appearing, older ones keep updating. Though none of these four are music-specific, all have great potential for music marketing: Pinwheel is a new site that allows one to add notes and pics to locations, Cinemagram turns short iPhone videos into uniquely animated...
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Topspsin CEO Ian Rogers: "Direct To Fan is NOT a Rich Band's Game": Guest post by Ian Rogers of Topspin. On a panel at SF MusicTech on last week, I made reference to a fact we first published back in 2010: while the split between digital and physical sold on Topspin by number of units is 50/50, it's 75/25 physical/digital by total dollars....
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BACK TO BASICS: COPYRIGHT(S):Many DIY artists deal with the challenge of understanding the various aspects of the music industry. One of the more complex parts of the music industry is understanding contracts and copyrights. On Music Think Tank, Dan Turner provides a great review of copyright concepts. “Under Federal...
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DigiTour 2012 Brings YouTube Music Stars To Live Stage:DigiTour is getting set for its second season, a five week tour of musical acts made popular on YouTube. DigiTour has been described by one of its cofounders, Meridith Valiando, as "bridging the gap between new media and traditional media." With seven headlining acts and eighteen shows in as...
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Fanzy Adds $500,000 Funding For Facebook Fan App: Paris and San Francisco based startup Fanzy, a Facebook app that rewards fans for spreading the word and helps brands to attract social influencers, has raised $500,000 in additional seed financing. The financing brings Fanzy’s total capital raised to approximately $850,000. Fanzy's investors include founder and CEO of media buying agency...
- NEWS BRIEF: iTunes Overhaul, Shazam Revenues Soar, NARM + Spotify, Lefsetz, OK Go $'s & More:
Apple looking to launch major iTunes Store, App Store overhauls later this year. Details from 9-5 Mac.
Shazam revenues up 47% as its mobile discovery apps find new users. (Music Ally) Impressive.
NARM has added Steve Savoca, Head of Global Content at Spotify, to its Board of Directors.
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